TV Dimensions

Since 1982, the industry's premier resource on TV as an advertising medium

TV Dimensions provides the only independent and objective analysis of what's happening in television today. It covers all relevant aspects of the medium's performance, ranging from audience fragmentation, program type appeals, viewer attentiveness, and ad impact metrics to how the TV industry is adapting to ensure its continuing profitability, the competitive inroads made by subscription video on demand (SVOD) and how the upfront time buying process works and can be improved.

Many analyses are exclusive to TV Dimensions, including how many ads the consumer really sees, estimating ad awareness by GRP level, and upfront ad revenues, as well as our most requested dataset: our annual upfront CPM estimates and trending. 

Click here for what's new and revised in the 2019 edition.

All subscribers to TV Dimensions 2019 will receive Alert reports of new developments and new research, delivered by email on an ongoing and timely basis. These are brief, single subject articles designed to keep you informed as events break or new information becomes available. A complete listing of articles to date is available here.

Published: January 2019; 194 pages
Discounts do not apply to book buyers and third party companies; click for rates

Product Price Add'l Copy Price
TV Dimensions 2019, Ebook Version $925.00 $463.00
TV Dimensions 2019, Print Version $925.00 $463.00
TV Dimensions 2019 Combo, Print and Ebook Version $1,125.00 $563.00

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