About MDI

Media Dynamics, Inc. was founded by Ed Papazian in 1982 as a publisher of media-oriented newsletters and annual reports and also as a consulting service for advertisers, media ad/time sellers, media start-ups, and others. Reports have covered every aspect of the media scene with particular emphasis on advertising-related issues. Ed continues as MDI's President and editorial writer. Carol Williams joined MDI in 1988 and became a partner in 1999. She is Senior Vice President, Executive Director, overseeing all operations of the company. Elizabeth Wakelin came to MDI in 1998 as a research analyst and is now Vice President, Research and Marketing. Liz also edits the bi-weekly newsletter, Media Matters.

Over the years, MDI has engaged in numerous consulting projects, working with all three broadcast TV networks, major magazine publishing groups, TV programmers, media start-ups, major TV station and rep entities, and out-of-home media. We often design research studies for such clients and advise the media on how to position themselves to agencies and advertisers.

Reflecting the changing needs of the media marketplace, in 2018, MDI launched a new service, MDI DIRECT, which provides subscribers with hard-hitting and timely, weekly ALERT reports on important subjects, along with our evaluation and critical commentary to aid in their interpretation. In addition, MDI Direct subscribers have immediate online access to a large and growing number of Special Reports, many of which, like our Alerts, provide data that is not available anywhere else.