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National TV ACES 2022-23 TV SEASON: UPFRONT TV NETWORK COST EFFICIENCY ESTIMATES
National TV ACES 2022-23 contains Media Dynamics Inc.'s exclusive estimates of the CPMs and costs-per-rating point (CPPs) attained by the broadcast TV networks, cable channels and syndicators for all of the standard age/sex demos by dayparts for the latest national TV upfront ad sale. Data are presented on a quarterly and monthly basis in 36 tables. This information has been very useful to sellers of alternative media for comparisons with their own CPM pricing.
Published: September 2022; 36 pages