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Media Matters goes beyond simply reporting on current trends and hot topics to get to the heart of media, advertising and marketing issues with insightful analyses and critiques that help create a perspective on industry buzz throughout the year. It's a must-read supplement to our research annuals.

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August 15, 2019

Assessing TV’s 2019-20 Primetime Upfront  

Now that the negotiations for primetime broadcast TV network 2019-20 upfront ad sales are effectively completed, and most cable deals finalized, we project...


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