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Media Matters goes beyond simply reporting on current trends and hot topics to get to the heart of media, advertising and marketing issues with insightful analyses and critiques that help create a perspective on industry buzz throughout the year. It's a must-read supplement to our research annuals.

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March 15, 2023

Which CTV Platform Is “Winning”?

TVision’s State Of CTV Advertising Report (February 2023), featuring findings for the second half of 2022, shows...

Radio Still Dominates In Cars, But Shifts Gears Elsewhere

The latest Edison Research’s Share of Ear report, covering full-year 2022, has some good news and bad news for radio...


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