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Media Matters goes beyond simply reporting on current trends and hot topics to get to the heart of media, advertising and marketing issues with insightful analyses and critiques that help create a perspective on industry buzz throughout the year. It's a must-read supplement to our research annuals.

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January 15, 2021

A Look Back at TV Advertising in 2020

iSpot.tv’s “Year End Report: TV Advertising Insights For 2020” provides an interesting snapshot of how TV fared...

In Brief: The Undead Medium Strikes Again

Recent research underscores our December commentary on the purported “death” of...



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