TV Upfront 2017-18

This report reviews the development of TV's upfront and presents our exclusive estimates of primetime ad spending for the broadcast TV networks and cable for the 2017-18 upfront. Also included are long term trends for ad spending and adult CPMs, as well as individual estimates of upfront ad sales for individual broadcast networks since the 1990-91 season. (5 pages text; 4 tables).

Product Price Add'l Copy Price
TV Upfront 2017-18 $225.00 $225.00

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